17. September 2025.
Submission deadline for SoMo Borac extended – until the end of the month!
Haven’t submitted your project for SoMo Borac yet? No worries – the deadline has been extended until Tuesday, September 30.
Use the extra days to polish everything and show the jury the very best – originality, creativity, execution quality, and results.
Tips & Tricks by Aleph: How to Make Your Application Irresistible
A well-prepared application is worth gold – and Aleph has made sure your chances of winning are even higher.
Marko Mikeš, Client Solution Manager Lead at Aleph Group, shares practical tips for the performance categories and the Special Mention by Aleph award.
His tips include:
- a multichannel approach that boosts impact
- measurability from multiple angles (from ROAS to brand lift studies)
- creative adaptations for different platforms
- testing, iteration, and smart use of data
Key takeaway? The best campaigns don’t win just because of top results, but because of clear, well-told applications.
Now it’s your turn – and with these useful tips, your chances of taking home a SoMo trophy are even higher.
See you at SoMo Borac in Zagreb’s Mozaik Event Center!
