2. October 2025.
New SoMo Borac speakers: Tech teams in culture, out-of-the-box marketing and pitches that drive growth
When developers, marketing and leadership speak the same language
Vlado Vince, a technology expert in culture with more than ten years of experience leading tech teams, including projects such as New York’s The Shed and the Perelman Performing Arts Center, will share how digital solutions can connect different teams and goals. His specialty is implementing innovation in the non-profit sector, where both creative and business results must be achieved.
In his session “Digital Collaboration Without Translation: 3 Lessons from New York” he will show how leaders, marketers and developers can finally find common ground and improve teamwork.
What happens when we forget about “best practices”?
Tin Huzek Kitan, Performance Marketing Lead at Solflare, has over 12 years of experience in digital marketing, with a focus on performance and conversion-driven strategies. In the last five years he has worked in the web3 and crypto world, combining creativity with a strong passion for data and numbers.
His session “Performance Marketing Without Playbooks” asks a bold question: what happens when we stop blindly following “best practices” and allow ourselves to truly think outside the box?
Pitching as an opportunity for growth
Ivica Skočić, Managing Director at McCann Zagreb, supports some of the most famous local and global brands in their creative work every day. He is especially inspired by pitch processes, which he sees as an opportunity for agencies and clients to build strong partnerships and push projects beyond expectations.
In his session “The Pitch That Costs You (Too) Much!” he will show how, with good preparation and mutual respect, pitches can become a driver of growth and long-term relationships – instead of draining teams and budgets.
CHECK OUT ACCOMMODATION DISCOUNTS
Talks, awards, and the party of the year are waiting for you on 24 October at Mozaik Event Center in Zagreb!
