26. June 2024.

Applications for SoMo Borac 2024 are now open, featuring two new categories!

Applications open for the 12th edition of the most important regional digital award!

SoMo Borac awards are presented in a total of 16 categories across Advertising and Media streams. The jury panel, composed of digital experts from the region’s top agencies, decides on the winners.

This year’s big news is the addition of two new categories: ‘Digital Product’ in Advertising, which rewards all types of digital products that have enabled organizations to explore new aspects of digital business through innovative ideas and high-quality execution, and ‘Best Media Feature,’ where digital publishers can showcase specific parts of their existing products that have been significantly enhanced or innovated.

Every year, we see a record number of applications, and we expect the same this year. Remember, SoMo Borac, the most important event in the world of digital innovation in the region, takes place on Friday, October 25th. Mark this date in your calendars as you’ll meet the finest creatives and experts from the digital world!