{"id":7771,"date":"2025-09-11T09:09:15","date_gmt":"2025-09-11T07:09:15","guid":{"rendered":"https:\/\/somoborac.com\/?p=7771"},"modified":"2025-09-11T09:09:15","modified_gmt":"2025-09-11T07:09:15","slug":"meet-the-first-somo-conference-speakers","status":"publish","type":"post","link":"https:\/\/somoborac.com\/en\/meet-the-first-somo-conference-speakers\/","title":{"rendered":"Meet the first SoMo Conference speakers!"},"content":{"rendered":"<p>If you thought autumn was all about new episodes of your favorite shows \u2013 think again. The best show of the season is happening live, at SoMo Borac!<\/p>\n<p>We are proud to announce Lena K. Samuelsson, former Editor-in-Chief and CEO of Sweden\u2019s Aftonbladet, the biggest digital news destination in the Nordics. At SoMo Borac, Lena will deliver her lecture &#8220;Leadership and culture in the wake of AI&#8221;, where she will share insights and lessons from over 30 years of leading newsrooms and media organizations through digital transformations, with a focus on building an innovative culture.<\/p>\n<p><i>\u201cFor journalism, we are living in a decisive moment. If you believe truth matters, now is the time for bold and rapid action,\u201d<\/i> says Lena, who during her tenure led a major turnaround at Aftonbladet and positioned it as a frontrunner in adopting AI tools.<\/p>\n<p>Today, Lena works as a coach, keynote speaker, and senior advisor for Schibsted and other media groups, and she is also a member of the WAN IFRA Media Freedom Board.<\/p>\n<p>Joining her on stage will be:<\/p>\n<p><strong>Iva Obrovac<\/strong>, founder of Rokkin Marketing and a Google-certified trainer, will use her talk \u201cFormula for Results\u201d to show how to turn a team into a true success machine \u2013 a practical guide for anyone aiming to boost efficiency and deliver outstanding marketing results.<\/p>\n<p><strong>Damjan Dano<\/strong>, founder of Aqtos.com and a key player in the regional tech scene for nearly two decades, will show in his talk \u201cStop sounding like a polite robot!\u201d that AI doesn\u2019t have to sound like a soulless machine, but rather creative, authentic \u2013 and with a human touch.<\/p>\n<p>Don\u2019t miss your chance to be part of the event that drives change and inspires the entire digital community.<\/p>\n<p><a href=\"https:\/\/somoborac.com\/en\/somo-tickets\/\">GET YOUR TICKET<\/a><\/p>\n<p>See you at SoMo Borac in Zagreb\u2019s Mozaik Event Center!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you thought autumn was all about new episodes of your favorite shows \u2013 think again. The best show of the season is happening live, at SoMo Borac! We are proud to announce Lena K. Samuelsson, former Editor-in-Chief and CEO of Sweden\u2019s Aftonbladet, the biggest digital news destination in the Nordics. At SoMo Borac, Lena [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":7774,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[46],"tags":[],"class_list":["post-7771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Meet the first SoMo Conference speakers! - SoMo Borac<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/somoborac.com\/en\/meet-the-first-somo-conference-speakers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meet the first SoMo Conference speakers! - SoMo Borac\" \/>\n<meta property=\"og:description\" content=\"If you thought autumn was all about new episodes of your favorite shows \u2013 think again. 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