{"id":3545,"date":"2026-10-01T15:16:13","date_gmt":"2026-10-01T13:16:13","guid":{"rendered":"https:\/\/somoborac.com\/?p=3545"},"modified":"2026-10-01T15:16:13","modified_gmt":"2026-10-01T13:16:13","slug":"more-than-200-projects-in-the-running-at-somo-borac-who-will-win-the-first-somo-grand-prix","status":"publish","type":"post","link":"https:\/\/somoborac.com\/en\/more-than-200-projects-in-the-running-at-somo-borac-who-will-win-the-first-somo-grand-prix\/","title":{"rendered":"More than 200 projects in the running at SoMo Borac: Who will win the first SoMo Grand Prix?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">This year\u2019s <\/span><b>SoMo Borac powered by Aleph received more than 200 projects<\/b><span style=\"font-weight: 400;\">, with entries increasing across both sides of the competition compared to last year. The new categories also attracted strong interest, showing that the regional digital scene is more than ready to explore new formats and areas of competition.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Within <\/span><b>SoMo Advertising<\/b><span style=\"font-weight: 400;\">, the largest number of entries came in <\/span><b>SoMo Content and SoMo Digital Activation<\/b><span style=\"font-weight: 400;\">. <\/span><b>SoMo Media<\/b><span style=\"font-weight: 400;\"> also saw significant growth, with <\/span><b>SoMo Storytelling<\/b><span style=\"font-weight: 400;\">, a category that traditionally attracts a large number of entries, standing out in particular.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This year\u2019s new additions also saw strong interest. <\/span><b>SoMo AI<\/b><span style=\"font-weight: 400;\"> joins the competition as a new category, while <\/span><b>SoMo Content Engagement<\/b><span style=\"font-weight: 400;\"> has been introduced within SoMo Media to recognize the best organic content that successfully attracts, engages, and retains audiences.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This year will also see the first <\/span><b>SoMo Grand Prix<\/b><span style=\"font-weight: 400;\">, a special award recognizing the <\/span><b>best entry in SoMo Advertising<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cWe\u2019re extremely pleased with this year\u2019s response. More than 200 submitted projects show just how active and fast-moving the regional digital scene is, and we\u2019re particularly happy to see an increase in entries across both sides of the competition compared to last year, as well as strong interest in the new categories. The jury now has plenty of work ahead, and we\u2019re looking forward to seeing which projects stand out and who will win the first SoMo Grand Prix,\u201d <\/span><\/i><span style=\"font-weight: 400;\">said <\/span><b>Ru\u017eica Vrdoljak Li\u010dina, Executive Director of SoMo Borac<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The submitted projects will be evaluated by juries divided across the SoMo Advertising and SoMo Media categories, based on three criteria: <\/span><b>originality and creativity, quality of execution, and results<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Judging will take place over <\/span><b>two rounds<\/b><span style=\"font-weight: 400;\">, with the finalists announced <\/span><b>by 16 October at the latest<\/b><span style=\"font-weight: 400;\">. Everyone will find out who the winners are only at the awards ceremony on <\/span><b>23 October.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">SoMo Borac powered by Aleph takes place on <\/span><b>23 October at Tvornica kulture in Zagreb<\/b><span style=\"font-weight: 400;\">, combining the awards ceremony with a full-day conference featuring leading regional and international experts from the digital, marketing, and media industries.<\/span><\/p>\n<h3><b>Still don\u2019t have your ticket?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Easy fix. Join us on 23 October for a full day of great speakers, the region\u2019s best digital work, people from across the industry and a great party to finish things off.<\/span><\/p>\n<p><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.entrio.hr\/en\/event\/somo-borac-powered-by-aleph-32664\"><b>GET YOUR TICKET<\/b><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This year\u2019s SoMo Borac powered by Aleph received more than 200 projects, with entries increasing across both sides of the competition compared to last year. The new categories also attracted strong interest, showing that the regional digital scene &hellip;<\/p>\n","protected":false},"author":8,"featured_media":3546,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-3545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>More than 200 projects in the running at SoMo Borac: Who will win the first SoMo Grand Prix? - SoMo Borac<\/title>\n<meta name=\"description\" content=\"This year\u2019s SoMo Borac powered by Aleph received more than 200 projects, with entries increasing across both sides of the competition compared to last year. 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